編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-812-046 | Airbnb | Lassiter, Joseph B.;Richardson, Evan | Entrepreneurship | Innovation and Technology Strategy( 10420TM 502100 ) |
2 | 9-612-084 | The Hybrid Vehicle Market | Toffel, Michael W.;Uludere Aragon, Nazli Z. | General management | Innovation and Technology Strategy( 10420TM 502100 ) |
3 | 9-510-076 | Pluggin In the Consumer: The Adoption of Electrically Powered Vehicles in the U.S. | Ofek, Elie;Ribatt, Polly Ross | Marketing | Innovation and Technology Strategy( 10420TM 502100 ) |
4 | 9-709-462 | The Walt Disney Company and Pixar, Inc.: To Acquire or Not to Acquire? | Alcacer, Juan;Collis, David J.;Furey, Mary | Other | Innovation and Technology Strategy( 10420TM 502100 ) |